context of practice : GREENWASHING

Greenwashing is the practice of making an unsubstantiated or misleading claim about the environmental benefits of a product, service, technology or company practice. Greenwashing can make a company appear to be more environmentally friendly than it really is. It can also be used to differentiate a company's products or services from its competitors by promising more efficient use of power or by being more cost-effective over time.

I found some examples of Greenwashing campaigns by big corporations.

DuPont Conaco Double Hulled Oil Tankers comercial- 1991