Monday, 26 November 2018

SUCCESSFUL BRANDING


Planet Organic is based in London and has a number of shops around the city, although they are not zero packaging, they are a health food shop and have eco intentions, I like their branding as they incorporate a bold sans serif font in black and white which i think looks fresh and contemporary and doesn't scream 'eco worrior'

Unpackaged is a zero packaging shop based in London, their branding is also sleek and monotone, and they don't shout about the fact that they are eco friendly. I really like their illustrations in their guide to shopping zero, they are simple but effective in delivering the message. I would like to do something similar for my branding. 

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